This project involved building a dedicated eCommerce website focused on outdoor banner printing alongside a wider range of signage, display, and promotional print products. The primary goal was to create a fast, reliable platform that made it easy for customers to order trade quality print online without friction.
The website was built on WordPress and WooCommerce, structured around clear product categories such as banners, signage, rigid boards, window graphics, exhibition display, and accessories. Each product page was designed to support quick decision making, with clear pricing, size options, and straightforward configuration to suit both one off orders and repeat trade customers.
Performance and usability were key considerations. The site was designed to load quickly, work smoothly across desktop and mobile, and remain stable during busy trading periods. Clear calls to action, trade focused messaging, and prominent service highlights such as turnaround times and delivery thresholds help guide users through the purchase journey.
The platform also supports additional services, including a low cost design option for customers who need artwork created, making the site accessible to businesses without in house design resources. This widens the customer base while increasing order value.
The result is a practical, conversion focused eCommerce website that supports a wide range of outdoor print and merchandise products. It provides a scalable sales channel that balances speed, clarity, and flexibility, while reinforcing the brand as a reliable supplier of large format and outdoor print solutions.
